SS15 Trends
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| Moodboard showcasing the hair and makeup trends of Spring/Summer 15 |
The Spring/Summer Trends of 2015 featured clean bases with a flash of bold colours. Some collections used red and orange tones such as Zac Posen which featured a fresh natural base with a clean red lip. However some looks were a bit more dramatic. House of Hollands catwalk showed the model wearing a coating of silver glitter on the eyes with a black cat eye and nude lip.
The hair in this season varied slightly with each designer but many had middle partings and was left fairy natural and loose. Carefree waves were often featured on catwalks to give the appearance of a natural casual look.
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| Moodboard of Dolce&Gabbana Spring Summer Campaign 2015 |
For my final magazine cover recreation I need to reflect the SS15 trends. When going through some of my prior research I really wanted to reflect Dolce and Gabbanas SS15 campaign as I like the exotic feel to its Spanish theme. The magazine cover I would like to create is iD as they are usually very simplistic in terms of background and let the main focus be upon the model. I also like how they create a theme for each issue so one issue may have "graceful" or "youthful" on the front and I would also like to create my own theme for this shoot. To match my theme with the sultry makeup I wish to create I thought "Lust" would be fitting. Also as the cover will be created within the month of valentines day I think if it was to be a published piece of work it wouldn't be out of place.
The Spring/Summer Trends of 2015 were very neutral, with just one or two facial features highlighted with the use of a bold colour. The hair for the Dolce and Gabbana Campaign is in a middle parting and either in a bun or sleeked back. I decided to do a more glam look for the hair to compliment the makeup and the theme for my iD cover so I've chosen to curl the hair with tongs and brush them out to create soft waves. Black was also a prominent colour within this campaign so my model is wearing a black top with a black and gold necklace piece. Red roses were present in quite a lot of the images I found when researching the SS15 D&G Campaign so I have go a headband of red roses which will be placed on top of the hair as a flower crown. As iD usually cover the eye I will also get my model to use a red rose to cover the eye so it ties in with the colour theme and the 'Lust' addition of iD.
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| Makeup and Hair inspiration Moodboard for my Cover Featuring the magazine, makeup and hair ideas |
The makeup for the shoot will be a wine stained red lip with a soft slightly smokey eye and lightly contoured cheeks. Most of the makeup trends for SS15 remained very tame and natural aside from maybe one or two features remaining prominent. I wanted to go in a bit heavier hence why I thought getting inspiration from the Dolce and Gabbana campaign would work.I had a practice with my model to see exactly what I would do and what products I would use on the day. I chose to make the socket line more defined and make the wing more smoky. The lips would still be red to tie in with the colour theme. I changed the hair as in the campaign the models had a middle parting whereas I wanted a side parting. They also had their hair slicked back into an up do style but i really wanted to curl the hair to make ip even more glamorous. I also thought about cover the right eye with the hair which would require the models hair to be in a side parting. iD is famous for its covers as usually one eye is covered or winking. For my final shot I may have my model winking as this works with the sexy theme of "Lust" or I may have the voluminous wave of her hair covering her eye which will make it seductive looking.I might try out both and then pick the final shot after.
Practice Image:
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| Practice of makeup and hair for shoot MUA and hairstylist: Chelsey Pavey Model: Alex Smith |
Products
MAC Face and Body Foundation
Translucent Powder
MAC Concealer Palette in Light
MAC Lip Liner in 'Plum'
MAC Lipstick in 'Hang up'
MAC Eye Shadow in 'Carbon'
MAC Vanilla Pigment
Mascara
MAC Eye Shadow in 'Cork'
MAC Eye Shadow in 'Omega'
Kryolan Supracolour Palette
MAC Eye Shadow in 'Brun'
Urban Decay Primer Potion
MAC Eye Shadow in 'Brule'
MAC Brow Gel
MAC Powders in 'Shadester' and 'Sculpt'
Makeup Revolution Highlight Powder
MAC Blush in 'Dolly Mix
MAC Black Track Gel Liner
Timings (Which were on my moodboard)
Makeup
-
9:00 – 9:05 The face was cleansed and moisturized
Urban Decay primer potion was applied to the eye
Area and set with Brule eyes shadow.
9:05 – 9:08 Brun and Omega are used to fill in the
brows.
Brow gel is swept through them
9:08 – 9:12 Omega and Cork are used on a fluffy brush
Through the socket line and blended.
9:12 – 9:15 Brun is used in the crease and blended and
Carbon is smoked out in a winged shape on the upper lash
line.
9:15 – 9:18 Brun is taken on the lower lash line ¾ of
the
Way in and Carbon is added on the outer corner.
9:18 – 9:20 MAC Vanilla Pigment is patted on the lid
9:20 – 9:24 Black Track eye liner is painted on the
upper
Lash line and mascara is added to the lashes
9:24 – 9:30 Any fall out is cleaned and the concealer is
Applied to the under eyes and any areas which will need
Extra coverage. The Kryolan Supracolor Palette is then
used
To mix up a highlight and contour shade. The contour
shade
Is used on the temples, jaw line, sides on nose and
under the
Cheekbones. The highlight shade is applied along the
centre
Of the nose, the cheekbones, cupids bow, above brow and
Chin.
9:30 – 9:33 This is then all buffed in with MAC Face and
Body
Foundation and set with translucent powder.
9:33 – 9:38 Mac Sculpt and Shadester powders are dusted
to add
More depth to the cheekbones and Dolly Mix Blush is
applied on
The apples of the cheeks and blended along the
cheekbone.
Revolution Highlight is applied to the top of the
cheekbone and
The cupids bow.
9:38 – 9:46 MAC Plum lip liner is used to outline and
fill in the lips.
MAC Hand Up Lipstick is then painted on the lips.
Health and Safety -
* All tools and products must be clean and sanitary
* Hands must be washed before the makeup application and kept clean throughout with hand sanitizer
* If a reaction occurs then the products must be removed from the skin immediately and a cold compress should be applied to the skin. If irritation doesn't go down after 4 hours then the model should medical advice from a GP.
* Make sure the chair is at the correct height to avoid repetitive strain injuries
* Ask the model if they are wearing contact lenses before the treatment and if they have any allergies
* Look for any contra-indications on the skin which could prevent or restrict the service
* Ensure the model knows to report to you if any reaction occurs during or after the makeup application
* Make sure there is no water spillages and if there is that they are cleaned up immediately
* Trailing wire must be tucked in to avoid people tripping on them
Evaluation of shoot and Presentation
On the day I completed he hair and makeup in under 2 hours. I got my model to wear black and wear a gold necklace to represent the same colours as in the campaign. I bought a rose headband to lay on top of the hair and bought some roses which I had to spray red n the day. The rose was to be held over the eye to keep in with the iD cover tradition. We experimented with different ideas such as close up shots, fingers and the hair covering the eye. The hair didn't look great in front of the eye so I went with the original rose idea. I also got my model to wink and this turned out to be one of my favorite shots.
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| Final Cover for iD Magazine MUA and Hairstylist: Chelsey Pavey Model: Alex Smith |
What Went Well:
In general the day went quite smoothly. I managed to work with the photography department in college and done my hair and makeup in one of the makeup rooms which allowed me to have a tidy set up and good lighting. I completed the makeup in under two hours which I was happy with as everything went to plan and on schedule. I tried several different methods of covering the eye and went with the roses out of all of the other options I felt it fitted the theme better and really brought my idea to life. I was proud of my final image as I think it captured what I wanted from my cover and the white background contrasted with the white which gave it a nice effect. I edited the iD logo, barcode and title on the front which took a little while to figure out but I love the simplicity of the cover and how everything came together for a solid idea.
What I Could Improve On:
I felt my presentation skills were not my strongest on the day. I prepared quite a detailed presentation about my process and inspiration but felt too nervous during the delivery that I missed quite a bit of detail out which I was a bit gutted about. I was also late to the lesson as I had 20 minutes prior to the lesson to print off my images due to a trip meeting over lunch. During this time I had difficulties with printing off my images in the size I needed which in turn made me even more nervous for the presentation. Although I think my overall image fits the colour theme of the Dolce & Gabbana Campaign.
In terms of the shoot day I had a couple of things which were a challenge. I had a few issues with photographers. Some didn't get back to me and one I arranged the shoot with had a complication with the date and we couldn't reschedule. This was stressful but I managed to speak to someone in the college and got to do the shoot when the other classes had their bald cap assessment so it worked out really well. The makeup was fun to do as I think it really suited my model, If I was to do it differently I think I would've made the lips slightly darker as on camera the colour appears more sheer than in real life. I would also add more volume to the hair by using backcombing at the root.
Here are some of the other images using different ways too cover the eye:
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| Other shots from the shoot MUA and Hairstylist: Chelsey Pavey Model: Alex Smith |
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